Reasons To Become Mailmark Compliant

The Royal Mail introduced their Mailmark technology in 2014, and it was advertised as the new way to frank mail, offering more efficient and cost effective features and benefits which can only be gained by using Mailmark. Now Mailmark has been in operation for a few years, we now know how accurate this description of Mailmark was. Here at Mailcoms we must say, you should, if you have not done so already, upgrade to a Mailmark franking machine!

The main feature of a Mailmark franking machine is creating the unique QR barcode that is franked on all mail items. This code contains very useful information about the mail item that helps Royal Mail process mail items better and more efficient. Customers even have the ability to add data to these barcodes.

Reasons To Start Using A Mailmark Franking Machine

Track Royal Mail

Tracking mail is also allows customers to monitor how Royal Mail are doing. This makes tracking easier when identifying problems as these problems can be found early in the mail delivery process. Customers will then be able to schedule mail based on the customers understanding of Royal Mail’s delivery performances.

Store Data

Customers using a Mailmark franking machine can also use the barcodes to store and retrieve additional data about the mail item. All barcodes have characters that are used to store data relating to the customers response and acceptance of mail pieces. Promotional offers can be embedded into the barcode meaning the possibilities of the mail item are close to endless.

Improve Contact Information

Using the new Mailmark system set up by Royal Mail will allow businesses to maintain correct and much more accurate data about their customers. Help spot any errors in the mailing list and fix such errors.

If you have not yet become Mailmark compliant then we must ask why not? The benefits of using the latest technology are endless. In addition to saving money and improving the business image portrayed, Mailmark also gives you the added benefits above of using the 2D barcode.

If you are interested in getting a Mailmark franking machine or upgrading to a Mailmark franking machine then please view our franking machine page here or call us today on 01543 572 776. We are a Royal Mail Authorised Independent Inspector & Maintainer of Franking Machines and we can supply you with our very own range of models.

Related Blogs